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Dallas Love Field Airport.
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(5 pp) Our discussion is a problem-solving one. What if anything can be done with an over eighty year old air facility, that, its owner, the City of Dallas, feels must still accommodate commercial flights? An alternative and creative solution is suggested; wouldn't we want at least that for an honored grandmother, even if she is airborne. Bibliography lists 5 sources.
Filename: BBdlsair.doc

Delta Airlines Strategic Analysis
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This 18 page paper offers a comprehensive analysis of Delta. Topic headings include an executive summary, mission, values and goals, company background and overview, including a SWOT analysis, products and services, market analysis, including competition, ethical concerns, financial situation and recommendations. 1 Table is included. Bibliography lists 15 sources.
Filename: PGdelta.rtf

Developing a Marketing Plan for an Online Jewelry Business
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A 5 page paper which discusses developing a marketing plan for an online store, specifically a jewelry store. Various information is provided which illustrates some of the things to look for, where to start, success stories and other bits of information. Bibliography lists 5 sources.
Filename: RAjewelry.wps

Developing a plan for E-Commerce Systems
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This 25 page paper looks at how a company can plan for the introduction of an e-commerce system. Using an example company that already has a marketing presence on the internet the paper consider how the current resources and future goals of the company should be used to develop a e-commerce strategy and develop a suitable system. The bibliography cites 15 sources.
Filename: TEmemsys.rtf